KOI Finance:

DEX built  on zkSync

Branding

Web Design

Product Design

3D Design

Trade, earn yields, and participate in Bonds all on one decentralized, community driven platform.

Key Visual

Branding

What is KOI Finance?

DeFi platform, serving as a liquidity hub for all projects on zkSync.  Koi's dynamic dApp features both a concentrated and standard pool AMM DEX, complete with limit orders, a farming platform, and a bond platform. Experience the evolution of DeFi 2.0 with low fees and gas-less swaps.

Logotype

Origin

The image features an illustration of a koi fish, drawn with detailed lines and subtle shading. The fish is oriented diagonally, with its body showcasing intricate patterns of dark patches, highlighting its unique markings. A green circle is placed over one of the spots on the koi, with a line connecting it to a cluster of abstract shapes below, which resemble ripples or bubbles in water. The background is a muted green, creating a harmonious and natural ambiance, reminiscent of aquatic life. The design emphasizes the koi's origins and symbolizes the fluidity and interconnectedness of KOI FINANCE within the DeFi ecosystem.

3D Design

Mission

The team behind Koi has a deep history with Zero-Knowledge protocols in crypto. Before Koi, the team created the first Zero-Knowledge Atomic Swap protocol between BTC and UTXO based chains, along with innovative work on Zerocoin and Sigma addressing schemes  and transactions.

The image showcases a bold and modern statement in large black text: "A NEXT GENERATION DAO GOVERNED ZKROLLUP DEFI PLATFORM." The typography is clean and prominently displayed against a light green gradient background, giving the text a sense of depth and emphasis. Organic shapes with flowing curves frame the message, blending seamlessly into the design and hinting at fluidity and movement. This visual conveys the innovative and forward-thinking nature of KOI Finance, emphasizing its role in the evolving DeFi landscape with advanced technologies like zkRollup and DAO governance.

Features

Brandbook

Website

Branding

Website

Product Design

The product design of KOI Finance focuses on sleek, modern aesthetics, ensuring a user experience that feels fast and effortless. It emphasizes simplicity and fluidity, making interactions like swapping and managing pools intuitive and visually streamlined.

Liquidity Providing

Wallet

Swap

UI Components

Summary

We have been working with Properly for over 3 years now on our branding, website and product design. They always delivered exceptional results from visual perspective and shown true understanding of Web3 and DeFi.